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Take This Art with a Grain of Salt

Morton's Salt Umbrella Girl® is over a century old, but she's aged beautifully. Originally designed in 1911 by N.W. Ayer & Co. for the Morton Salt Company to promote its new product – freely flowing salt that came out of a round container with a patented pouring spout – the Umbrella Girl first appeared on its packaging along with the brand's iconic tagline in 1914... and they've both held a revered place in our spice racks and our hearts ever since.

Salt Storm

Illustrator Allegra Lockstadt takes the Umbrella Girl on a particularly dark, albeit graphic, stroll.

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Salty Statement

In her piece When It Rains It Pours, street artist Gilf! portrays the Umbrella Girl eerily decked out with a Gucci purse, making a statement about wastefulness in tough economic times.

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Salted Sleeve

A stunningly vintage take on the Umbrella Girl by French tattoo artist Xoïl.

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Nailed It!

All it took was a rainy day to inspire nail art by LacqLustre.

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Worth Her Salt

The Umbrella Girl inspired a down-home, charming gift created by a would-be renaissance man.

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Rainstorm Trooper

Andrew Wilson's Seattleite Storm Trooper is an out-of-this world tribute to Morton Salt.

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Are you inspired by Morton Salt's Umbrella Girl? Upload your work to our Gallery!



Allegra Lockstadt 

Street Art NYC 



Ramblings of a Would-Be Renaissance Man 

Andrew Wilson/all who wAnder are not lost  


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Worship The Brand. All Rights Reserved.